Privacy Policy
Privacy Policy
AJM Marketing
Last updated: 18 September 2026
Abbey Martin, trading as AJM Marketing (ABN 82 149 506 500) ("we", "us" or "our"), understands that protecting your personal information is important. This Privacy Policy sets out our commitment to protecting the privacy of personal information provided to us, or collected by us, when interacting with you or our website.
This Privacy Policy is available free of charge on our website.
The information we collect
Personal information is information or an opinion, whether true or not and whether recorded in a material form or not, about an individual who is identified or reasonably identifiable.
We may collect the following types of personal information:
Identity Data – name and professional details
Contact Data – email address and phone number
Financial Data – payment and billing details (processed securely via third-party providers such as Xero; we do not store credit card details)
Transaction Data – details about services purchased and service interactions
Technical and Usage Data – IP address, browser type, device information, and usage statistics (via tools such as Google Analytics and Crazy Egg)
Marketing and Communications Data – marketing preferences and communication records
Interaction Data – information provided through enquiries, email correspondence, or when engaging our services
We do not actively collect sensitive information. If we need to do so, we will obtain your consent where required by law.
How we collect your information
We collect personal information in a number of ways, including:
Directly from you (for example, via email, phone, or when you engage our services)
Automatically through our website (including analytics and website behaviour tools)
From third-party platforms (such as Xero, Google, or other service providers we use)
From publicly available sources
Why we collect, use and disclose information
We collect, use and disclose your personal information for purposes including:
Providing and managing our marketing services
Processing payments and managing accounts (via Xero or direct invoicing)
Responding to enquiries and support requests
Sending marketing communications (where you have opted in)
Delivering targeted advertising and retargeting campaigns, once such activities commence
Maintaining business records and complying with legal obligations
Improving and optimising our website and services
Personal information we manage on behalf of clients
As part of providing our marketing services, we may be engaged to manage a client's social media accounts, advertising accounts, and (where applicable) email marketing lists. In this context, we may access or handle personal information belonging to our client's customers or audience — for example, names, email addresses, or engagement data held within those accounts.
When we handle this information, we do so on behalf of, and under the instructions of, our client, who remains responsible for that information as the primary collector. We only use this information for the purposes agreed with our client, take reasonable steps to keep it secure while we hold or access it, and do not use it for our own independent marketing purposes without separate consent.
If you are the customer or audience member of one of our clients and have questions about how your information is handled, we recommend contacting that business directly, as they remain the primary point of responsibility for that data.
Marketing and advertising
We may use your personal information to send marketing communications where you have opted in.
We currently use Google Analytics and Crazy Egg to understand how visitors use our website and to improve its performance. We do not currently use tools such as Meta Pixel, but if we introduce advertising tracking or retargeting tools (such as Meta Pixel or Google Ads remarketing) in the future, this policy will be updated to reflect that, and those tools may track your browsing behaviour across websites and devices.
You can manage your advertising and analytics preferences via Google Ads Settings and your browser's cookie settings.
Disclosure of your information
We may disclose your personal information to:
IT and service providers (including website hosting and analytics platforms such as Google Analytics and Crazy Egg)
Payment and accounting providers (such as Xero)
Marketing and advertising platforms, once such tools are in use (such as Meta or Google)
Professional advisors (such as accountants or consultants)
Legal or regulatory authorities where required by law
A third party in the event of a business sale, transfer, or restructure
We take reasonable steps to ensure that any third parties handle your personal information in accordance with applicable privacy laws.
Overseas disclosure
Some of our third-party service providers (such as Google and Xero) may store or process personal information overseas, including in countries such as the United States.
We take reasonable steps to ensure that any overseas recipients comply with the Australian Privacy Principles or are subject to similar privacy protections.
Anonymity and pseudonymity
Where practicable, you may choose to interact with us anonymously or using a pseudonym. However, in many cases we may require your personal information to provide our services.
Your rights and control
Providing information
Providing your personal information is voluntary. However, if you do not provide it, we may not be able to deliver our services to you.
Access and correction
You may request access to, or correction of, your personal information by contacting us using the details below.
Marketing preferences
You may opt out of receiving marketing communications at any time by using the unsubscribe link (once email marketing is in use) or by contacting us directly.
Complaints
If you have a concern about how your personal information is handled, please contact us. If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC).
Storage and security
We take reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access, modification, or disclosure.
This includes using secure systems, limiting access to authorised personnel, and working with reputable third-party providers.
However, no method of transmission over the internet is completely secure.
Cookies and analytics
We use cookies and similar technologies, including Google Analytics and Crazy Egg, to analyse website traffic, understand visitor behaviour, and improve our website's functionality.
You can control cookies through your browser settings.
Links to other websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We recommend reviewing their privacy policies before providing any personal information.
Changes to this policy
We may update this Privacy Policy from time to time, including as we introduce new tools such as newsletter sign-ups, paid advertising, or tracking pixels. Any updates will be published on our website and will take effect from the date of publication.
Contact us
AJM Marketing
Abbey Martin (Sole Trader)
ABN: 82 149 506 500
Email: abbey@ajmmarketing.com.au
Website: www.ajmmarketing.com.au